In his remarks, Colin Asiimwe, the Head of Marketing at MultiChoice Uganda commended Ugandan Film Creators for their thriving spirit in churning out captivating content. We work tirelessly with content creators to bring premium authentic movies featuring our own local stars, made by our own top talent, both known and upcoming and this is just the final step in ensuring that the hard work becomes accessible to everyone” said Barbara Kambogi, Channel Head.
As Africa’s most loved storyteller, Maisha Magic Movies will continue to further entrench itself in the market and be accessible in most households.
“We Weare excited about the highly anticipated and exciting change and extremely pleased to expand the channel to the DStv Access package. The DStv Channel 141 was launched in July last year as a unique offering inspired by and targeted primarily at the Ugandan, Kenyan and Tanzanian market. Joan Semanda Kizza, the PR and Communications Manager, MultiChoice Uganda speaking at the press conference this morning. The number of movies and drama series that are being released by Ugandan producers are increasing, and as a platform for most of the widely watched channels across Africa, it is keen for us to promote our very own, hence our announcement today,” Joan emphasized. “As the entertainment industry keeps evolving, the viewer’s tastes and consumption preferences change too, therefore, we ought to keep offering different genres of our own indigenous stories to meet their needs. The channel is set to premiere movies that the audiences will resonate with through their authenticity and relevance to what it means to be Ugandan.” Joan Semanda Kizza, the PR and Communications Manager, MultiChoice Uganda said, “ The announcing of this commissioned content on Maisha Magic Movies Channel is a bold step towards uplifting local content, supporting Ugandan talent, and telling the stories that inspire us, lift the mood, and provide educational benefits to the viewers. The home of great Pay TV entertainment, MultiChoice Uganda, made this statement at a press conference at their main offices in Kololo. Fifteen new commissioned Ugandan movies are set to make a début on the Maisha Magic Movies Channel effective 14th February as the Channel moves to carry more commissioned content and showcase locally produced content across East Africa.
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